360°
Communications
Ancora Communications GmbH - Services

driving
your
brand
forward

Strategy, communication and branding solutions from one seamless source, powered by a diverse team of specialists. Whether you want to generate buzz about a piece of news, market your business capabilities or present a new face for your company to the world at large, Ancora Communications is here for you every step of the way.

Public Relations

Learn the art and science of winning hearts and minds.

Reputation is a more powerful force than ever. And at Ancora, we’ve mastered the art and the science of winning hearts and minds. We raise awareness by anticipating, analysing and managing public opinion. And we develop communication solutions geared toward your complex, international industry environment. The result? A strong brand image across the market.

  • Communication audits
  • Media relations and public affairs
  • Influencer relations
  • Editorial services
  • Media training
  • Issue and crisis management

Strategy

Develop a blueprint for communication success.

Content audits. Competitor reviews. Customer behavior analyses. We make it our business to know your business. We dig deep to understand your company, your customers and your competition. From there, we give you insight-driven tactics that reel in the right people. Just think of it as your blueprint for communication success.

  • Discovery
  • Positioning
  • Identity systems
  • Brand collateral & guidelines
  • Media strategy
  • User journeys

Social Media

Create connections that lead to conversions.

It’s never been easier to send your message out to the world. It’s also never been harder to make sure you’re heard. We develop compelling social media content strategies for our clients by translating creative ideas into target group-relevant pieces. In this way, we build a strong social community that stays steady and grows over time.

  • Social media content
  • Paid social ads
  • Influencer marketing

Design

Transform your brand into your mark of distinction.

Imagination. Ideas. Identities. We create impactful design experiences, beginning with deep market research, practical strategies and professional execution. We focus on brands and people, websites and platforms, products and publications. Analog or digital. Our engaging design ideas become your brand’s mark of distinction.

  • Brand identity
  • Web design
  • UX design
  • Graphic design
  • 2D & 3D animation

Corporate Publishing

Grip your customer, from the very first word.

Never underestimate the power of a brochure, annual report or corporate magazine, seasoned with cutting-edge methods. These publications are often the very first word of marketing your prospect will see. And we specialise in creating corporate publications that are perfectly crafted to your prospects, their challenges and your winning solutions.

  • Corporate magazines & brochures
  • Annual reports
  • Success stories
  • Corporate blogs and videos
  • Collateral advisory and design

Change Management

Smoothly transition from now to next and secure buy in.

Whether due to reorganisation, technology shifts or a rebrand, change can be a great thing. But adjusting to it can be a whole different story. Our approach to change management is deeply rooted in effective communication. From encouraging employee ownership through internal marketing tactics to increasing customers’ understanding with clear visual aids, we help you develop the right strategy to go from now to next.

Inbound Marketing

Bring your customer to you, over and over again.

In a noisy, cluttered world, how do you capture your audience’s attention? Instead of pushing out a message that you think customers want to hear, our inbound marketing tactics use online content to pull those customers in. And when you deliver engaging, useful content, it gives them a reason to return — again and again.

  • Email marketing
  • SEO enablement
  • PPC campaigns
  • Marketing automation
  • Reporting

Storytelling

Find your enchanting narrative and get it heard.

Humans were designed to share and listen to stories. And this goes well beyond the dining room table. Today, people expect brands to have more than great products and services. They expect to connect with the brand. That’s why creating stories that resonate is our core business. We help you find your enchanting narrative – one that reels your audience in. And we bring this narrative across platforms and channels, from websites and press releases to social media posts and video content.

  • Tone of voice development
  • Brand development
  • Creative copywriting
  • Social media & ad campaigns

Digital Communications

Develop online experiences rooted in strategy.

Amidst the rise of digitalisation, traditional businesses are facing increasing challenges to stay relevant. We develop customer-centric communication concepts that navigate you across different platforms and channels to help you more effectively reach your audience and grow your business. In all of our work, we use a data-driven approach, which allows you to gain a thorough understanding of your target group and the opportunities for value generation.

  • Digital branding
  • Content marketing
  • Performance marketing

see our services in
in action

Still wondering what these solutions look like in practice? Explore a selection of our recent project work.