These days, communication is more important than ever – but it is increasingly difficult for companies to navigate through the jungle of different channels and options and communicate brand and messages professionally. Ancora helps you find your way. Get inspired!
our thinking
Social Media Trends for B2B in 2025
The social media landscape is evolving at a rapid pace. Businesses are navigating new challenges while unlocking exciting opportunities: value-driven content is enhancing brand loyalty, short-form videos are reshaping B2B communication, and artificial intelligence is transforming content creation. Which trends will define 2025, and how can brands strategically capitalise on them?
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Social Media
B2B marketing in a recession: 3 strategies to survive and thrive
Be prepared: B2B marketing during a recession requires a careful rethink of strategies. Dive into our guide!
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Marketing
Effective employer branding for SME logistics companies
How can your business stand out and spark interest in job seekers? In this article, you’ll learn more about how employer branding can help.
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Employer branding
Ancora 360’s Branding Secrets
How do you create a meaningful brand that stands out in the noisy world of trade and logistics today – and tomorrow?
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Branding